Angela launched the electronic dance music blog EDM Insider in July 2011. Content included video and written interviews with top-tier artists, event and album reviews, photo galleries and more. Throughout the 5-year lifeline of the online publication, Angela managed over 20 contributors where she strategized brand development and curated and edited all editorial content. In addition, she liaised with artist and venue management, publicists and brands for cross promotional initiatives. Twitter was the most influential social tool for EDM Insider, with a following of over 40,000.